Galaxy Gaming

Web Design & Development

Delivering innovative games and technologies proven to perform

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project overview

Galaxy Gaming wanted a website redesign with easy navigation and user experience, that clearly communicated their products and services. Their branding was a bit outdated, so they wanted to refresh it to better reflect who they are as a company. Not only did they want to make the site easy to use on the front end, but they also wanted to ensure they would be able to update their site and content without any issues or complications.

services

  • Web Design & Development
  • Digital Marketing

The Challenge

Galaxy Gaming's previous site had a more space-themed aesthetic that needed a modern twist. We needed to establish an overall look that matched their "galaxy" branding while keeping the branding sleek and classy. There was a need for a stronger mobile design, better SEO, ease of use for users, and making sure call-to-actions were clear and visible. The client also expressed the desire for an easily managed CMS system.

The Solution

Adlava set up Galaxy Gaming's new website in Webflow, which is known for its visual editor and user-friendly CMS. SEO is also much more easily managed on this platform. Ditching the old space theme, we instead used animations and floating, enlarged elements for a more kinetic feel that was in line with their logo and galaxy branding. The overall aesthetic was very different from the usual website, to keep users engaged and to help the company stand out and be memorable. CTAs and buttons had a clear focus to keep the users on track throughout the marketing funnel.

Project Highlights

"Galaxy Gaming was a very fun project to work on! We were able to be more creative than usual with the design. Setting up the client with a website that was easy to manage and navigate for both them and their users was a win in my book." -Jenevine Biscocho, Senior UI Designer
Jenevine Biscocho
Senior UI Designer
Justin Harris
Account Executive
Emily Reeves
Project Manager
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