Mayor's Fund

Web Design & Development

On a mission to end homelessness in Southern Nevada

project overview

The Mayor’s Fund is on the path to give the more than 6,000 individuals and families experiencing homelessness in Southern Nevada a better life. They focus on livability, innovation, education, and laying the foundation for a better future.

services

  • User Experience Design
  • User Interface Design
  • User Interaction Design
  • Strategy & Consultation
  • Branding

The Challenge

Prior to working with Adlava, the Mayor’s Fund had no website and no branding. Starting from scratch gave us added flexibility, but it also presented unique challenges. We knew we needed to be very clear about what their initiatives are and educate the public on their fundraising efforts. Encouraging donations was a priority.

The Solution

To very clearly display and explain the Mayor’s Fund main priorities and initiatives, we added large icons on the homepage where users can click to learn more. We designed a logo that’s bright, colorful, and welcoming, emphasizing a sense of community and togetherness. The web design stayed simple and clean with a straightforward user interface. This allows the user to focus on the Mayor’s Fund and nothing else. To make it easier for users to donate, we applied donation links in multiple places on the site.

Project Highlights

The Mayor’s Fund for Las Vegas LIFE project was a fun one because we were able to create something new and have it be for a good cause. The fund raises money for initiatives that target our community's needs, so we wanted to make sure to create a design that would help them achieve their goals. By properly organizing the information and using clean, simple layouts with pops of bright colors, we were able to create a site where the public can easily find, learn, and donate to the fund’s initiatives.
Amanda Hernando
Lead Designer
Justin Harris
Account Executive
Cecilia Padilla
Account Manager
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